Tech in Travel: Virtual Reality

The gaming industry brought the capabilities of virtual reality (VR) to the players, and now the opportunities VR presents is commanding attention from marketing and hospitality businesses. Experts recognize VR gives potential consumers the chance to experience a product before purchase, giving the customer more authority in their final decision. Knowing this kind of control is highly valuable to customers, those working in the travel industry have explored and executed ways to bring this sophisticated technology to every traveler.

Here are ways the travel industry is using VR to achieve higher levels of customer satisfaction:
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